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“Dad,
I have an idea I’d like to discuss with you.” That simple
statement was the beginning of a father/daughter partnership that
has become Endless Summer, a new state-of-the-art tanning studio in
Alexandria. Since then, Kristen Ziebell, owner of Endless Summer, has been studying the tanning industry, attending classes and seminars, and getting her tanning safety certification. At the same time, she was also finishing her small business classes at Ridgewater College in Willmar, where she developed a business plan for opening and operating a professional tanning studio. She selected the name “Endless Summer” to remind clients that the sun’s warmth and the beautiful skin color it creates is available even in the depth of a Minnesota winter. After studying the Alexandria area, Ziebell said she was convinced that what was required to set her tanning studio apart was the very best in equipment, customer service and customer safety.| Ziebell’s search for equipment resulted in the selection of Soltron tanning beds. Manufactured in Germany, Soltron was selected for its state-of-the-art technology and contemporary design. Soltron tanning beds at Endless Summer include the “Touchdown,” “Hot Pepper” and “Wave.” These three beds are distinguished from each other not only by the speed of the tanning, but also by the comfort options they include. “The ‘Wave’ has no peer,” Ziebell said. “This 12-minute sun bed provides high performance tanning as well as stereo, air conditioning, a refreshing mist, and aromatherapy for a completely relaxing, refreshing tanning experience.” Ziebell’s
research also showed that people in Alexandria wanted the option
of UV-free tanning. To fill that need, she selected the technology
of Mystic Tan. “Mystic Tan is a state-of-the-art booth that
provides a UV-free tan in a matter of seconds,” she said. Clients
who enter Endless Summer are greeted with a creative layout of bold,
bright colors accented by stained maple and brushed aluminum. Paulson’s
architecture ensures that each turn in the studio provides a pleasant
surprise of color and texture, she said. Endless Summer, which opens
on Thursday, March 3, is located in a 2,000 square foot suite in
the new Willow Creek development at 410 30th Avenue East in Alexandria. |
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